10 Ways to Improve B2B Email Deliverability and Effectiveness by Vtrenz, Inc. Learn 10 ways you can improve your B2B email deliverability. Taking steps to protect your email deliverability will pay huge dividends in the future in the way of increased more... >> Discover more offerings from Vtrenz, Inc.
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Email Campaign Management | Marketing Management | Email Archiving | Marketing Resource Management | E-Mail Management | Lead Management | Business Intelligence Solutions | Sales Management | Market Research and Demographics | E-mail Servers

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LendingTree: Direct Marketing Wins...with Enterprise Campaign Management by Aprimo, Inc. November 2008 - (Free Research) Since implementing the Aprimo system and subsequently moving the control of campaign execution to the direct marketing department, LendingTree has noticed a radical uptick in campaign volume and efficiencies. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Web 2.0 Email Marketing: 5 Steps to Unrivaled Results by Silverpop Systems Inc. August 2008 - (Free Research) This whitepaper explores the Internet phenomenon known as “Web 2.0” that is reshaping the Internet and helping marketers. Also discussed are five techniques for staying competitive and achieving high returns in a Web 2.0 world. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enterprises Marketing Management Technology Delivers a World Class Dealer Marketing Program to Maximize Brand Equity by Aprimo, Inc. November 2008 - (Free Research) Honda selected Aprimo solutions, which is a leader in Enterprise Marketing Management (EMM) technology as it helps to enhance marketing efficiency and effectiveness at a wider level, maximizes marketing returns and hence shareholder value. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Customizable Customer Relationship Management (CRM) Suite for Enterprises by CDC Software - Pivotal CRM (E-mail this company) Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable CRM solution, Pivotal CRM enables companies to cost-effectively adapt & integrate to fit their unique business processes.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

How Do You Score? Silverpop's Benchmark Study of B2B Lead Management Practices by Vtrenz, Inc August 2008 - (Free Research) Listen to this webinar and learn how to grab a peek at your competitors marketing results. It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Email Management in Today's Regulatory Environment - Reasons and ROI Benefits by Kroll Ontrack August 2008 - (Free Research) Email has become the lifeblood of business, more than any other means of communication and any business tool, companies rely on electronic messages for running virtually every aspect of their enterprises. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense by Silverpop Systems Inc. August 2008 - (Free Research) This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers by Silverpop Systems Inc. August 2008 - (Free Research) Read this whitepaper to learn how to use Web Analytics data to enable you to better understand your customers’ needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Impactful Email Marketing Using Behavioral Analytics to Create Relevant Messages by Bronto Software October 2008 - (Free Research) Having the ability to take your email marketing/web analytics integration beyond traffic analysis builds true relationship email marketing. A successful strategy is to use web analytics for gauging the effectiveness of email marketing initiatives and determining optimization tactics. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Outbound Email and Content Security in Today's Enterprise by Proofpoint, Inc. October 2008 - (Free Research) Discover surprising statistics about how large companies manage the risks associated with outbound email. Read this report which summarizes the key findings from a survey of technology decision makers conducted by Proofpoint and Forrester Consulting. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Free Eval Red Hat/IBM Lotus Notes Live DVD Install Guide by Red Hat April 2008 - (Free Research) Lotus on Linux is a secure collaboration and messaging platform. It's a simple, easy and affordable way for small and mid-sized business to enjoy enterprise performance and scalability with the rock-solid reliability, security and simplicity of Linux. (DEMO) VIEW ABSTRACT | GO TO DEMO

10 Ways to Improve B2B Email Deliverability and Effectiveness by Vtrenz, Inc January 2008 - (Free Research) Learn 10 ways you can improve your B2B email deliverability. Taking steps to protect your email deliverability will pay huge dividends in the future in the way of increased sales opportunities and more profitable customer relationships. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Mimosa™ NearPoint™ for Microsoft® Exchange Server: Email Archiving 101 by Mimosa Systems November 2008 - (Free Research) This “Email Archiving 101” paper provides a basic introduction to email archiving and explains how it benefits management of the email application server. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Seven Email Marketing Refreshes by Bronto Software October 2008 - (Free Research) This whitepaper will detail seven refreshes that will quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren’t aware you were missing. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

8 Seconds to Capture Attention: Silverpop’s Landing Page Report by Silverpop Systems Inc. August 2008 - (Free Research) It’s estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics by Silverpop Systems Inc. August 2008 - (Free Research) Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information etc, and it also provides marketers a rich opportunity to develop strong customer relationships. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Gartner Research: Zip from 0 to 90 in Four Easy Steps with a Marketing Maturity Model by Aprimo, Inc. November 2008 - (Free Research) The MOMM presents a more realistic view of the journey and benefits, by using the MOMM marketing executive can evaluate where they are and develop a specific roadmap for investments in people, process and technology. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

A Modern Approach to On-Demand Email and Data Security by Proofpoint, Inc. April 2008 - (Free Research) Email and data security solutions are available in different deployment configurations, from hardware and virtual appliances to software. Another option, “on-demand” or “software as a service” (SaaS), is rapidly gaining traction as... (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Email management suite by Iron Mountain Digital August 2008 - (Free Research) Email management solutions are designed to simplify your email management complexities. In this brief Videocast, legendary British comic, John Cleese, explains why you should want a total email management suite. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

Warner Bros. Case Study by Aprimo, Inc. November 2008 - (Free Research) Warner Bros. implemented Aprimo’s Marketing Resource Management solution, which helped them combine Aprimo with Sales Data and streamline its domestic theatrical media planning, placement and execution with finance and auditing processes. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

5 Critical Considerations for a Successful Exchange Server Migration by Metalogix Software, Inc. November 2008 - (Free Research) This paper guides for upgrading Microsoft® Exchange Server environment from 2000/2003 to the latest 2007 edition. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Proofpoint MLX Whitepaper by Proofpoint, Inc. August 2008 - (Free Research) This white paper explains the key concepts, technologies and benefits associated with Proofpoint MLX technology, which provides the most effective spam protection today. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Regulations Shift Focus on Outbound Email Security by Proofpoint, Inc. July 2008 - (Free Research) Outbound email and other electronic communications pose a significant risk for data loss or leakage. This white paper will examine the new email security and compliance challenges and ways to address them. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Millions of emails by Iron Mountain Digital August 2008 - (Free Research) None of us have the capability to sift through the millions of emails that come into our organization and pick out the important information. Learn about solutions that can help in this brief Videocast featuring legendary British comic, John Cleese. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

A Framework for Deploying UC: Using a Repeatable Process for Optimizing Your Technology by Avaya Inc. November 2008 - (Free Research) This white paper describes a four step framework for moving unified communications from an ad hoc, deployment scenario, which has resulted in many of the companies interviewed having a siloed implementation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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